BMA Appraisal Criteria % of leaflets meeting criteria
Criteria met universally
Are individual authors and agencies involved in its production clearly stated? 100%
Does the leaflet use clear appropriate language and tone? 100%
Does it include clear information on the source organization? 100%
Have professionals been involved in the development and evaluation of this resource? 100%
Criteria met partially
Does the leaflet clearly explain the condition or issues concerned? 99%
Is the leaflet well designed? (i.e. size, layout, use of colour, typeface) 98%
Is it clear when this leaflet was produced and if it updates a previous version? 98%
Is the target readership clearly stated? 88%
Does it provide unbiased information on outcomes based on recent research evidence? 64%
Is information provided on all available treatment options? 48%
 Does it include suggestions for further reading and other useful addresses? 41%
Does it address uncertainties and gaps in scientific knowledge? 31%
Does it include a key points section? 19%
Are the scope and aims of the leaflet clearly stated? 19%
Are quality of life issues addressed? 19%
Are other leaflets in the series by the same organization listed? 19%
Does the leaflet include case studies and patient anecdotes 13%
Does it include referenced statements? 3%
Criteria met by none
Have users been involved in the development and evaluation of this resource? 0%
Does it cater for users such as non-English speakers and people with disabilities? 0%
Does it cater for users of different cultures and religious beliefs? 0%
Does the leaflet have a contents page? 0%
Does it provide a glossary of terms? 0%
Does it provide space for the user to record personal details or questions? 0%
Does it have a feedback form for user comments? 0%
Does it outline the NHS “journey” for the condition? 0%
Is the leaflet endorsed by a public figure? 0%
Table 3: Percentage of leaflets meeting BMA appraisal criteria (n=108).