| Test |
Sincerity |
Excitement |
Competency |
Sophistication |
Brand Loyalty |
| Kaiser-Meyer-Olkin Measure of Sampling Adequacy |
0.793 |
0.769 |
0.772 |
0.754 |
0.848 |
| Bartlett's Test of Sphericity -Approx. Chi-Square |
1327.212 |
928.715 |
380.178 |
297.162 |
953.099 |
| df |
36 |
15 |
10 |
6 |
21 |
| Sig. |
0.000 |
0.000 |
0.000 |
0.000 |
0.000 |
|
