alexa Hongxia Fang | OMICS International
ISSN: 2332-2543

Journal of Biodiversity & Endangered Species
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Hongxia Fang

Key Laboratory of Animal Ecology and Conservation Biology, Institute of Zoology, Chinese Academy of Sciences, Beijing, China

Biography

Hongxia Fang is working as Key Laboratory of Animal Ecology and Conservation Biologyfrom Institute of Zoology, Chinese Academy of Sciences,China. Her international experience includes various programs, contributions and participation in different countries for diverse fields of study. Her research interests Behavior change models, Marketing strategy, and many publications in various national and international journals. He is the Co-author Member of Journal as a member of various associations, apart from being an author for many books. 

Research Interest

Illegal wildlife trade; Understanding consumer behavior; Behavior change models; Marketing strategy

Publications

Do Consumers Prefer Wild, Farmed Bear Bile or Substitutes?

Zhao Liu, Zhigang Jiang*, Hongxia Fang, Chunwang Li and Zhibin Meng

Research Article: J Biodivers Endanger Species 2015, 3: 146

DOI: 10.4172/2332-2543.1000146

“Consumer Behavior” Change We Believe in: Demanding Reduction Strategy for Endangered Wildlife

Zhao Liu, Zhigang Jiang*, Hongxia Fang, Chunwang Li and Zhibin Meng

Review Article: J Biodivers Endanger Species 2015, 3: 141

DOI: 10.4172/2332-2543.1000141

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