Greenwashing

Greenwashing is terrible for the environment since it can empower shoppers en masse to do the inverse of what’s great for the environment. At its most generous, greenwashing makes claims that are neither great nor terrible for the environment — it’s fair making green claims to offer more stuff. Smart businesses are finding out that doing right by the environment really does increment benefit in numerous cases. Greenwashing is like whitewashing with a green (environmental) brush, companies and organizations making themselves and their products sound or look like they’re really helping the environment, but they luring the customers in - creating the perception of helping the environment. In some cases you are helping. In some cases, it’s greenwashing. It’s indeed more awful when they don’t make changes and claim to be a green company fair to push their plan. As the world progressively embraces the mantra of green items and administrations, the legitimate community is experiencing an expansion of case surrounding untrue and deceiving natural promoting claims.

 

  • Greenwash: Growing (Almost) Unchecked
  • The Health Impact of Greenwash
  • Reining In Greenwash
  • The sins of greenwash
  • Rapped for ‘greenwashing’
  • NGOs Denounce Corporate Greenwashing

Related Conference of Greenwashing

Greenwashing Conference Speakers