alexa Decision Model of Corporate R&D Behavior Based on Stimulus and Response Theory
ISSN: 2162-6359

International Journal of Economics & Management Sciences
Open Access

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Research Article

Decision Model of Corporate R&D Behavior Based on Stimulus and Response Theory

Kai Hu1* and Robert P McGowan2

1College of Economics and Management, Jiangxi Agricultural University, Nanchang 330045, China

2Department of Management, Daniels College of Business, University of Denver, Denver 80210, USA

*Corresponding Author:
Kai Hu
College of Economics and Management
Jiangxi Agricultural University
Nanchang 330045, China
Tel: +3032609153
Email: [email protected]

Received Date: March 10, 2014; Accepted Date: June 17, 2014; Published Date: June 24, 2014

Citation: Kai and Robert (2014) Decision Model of Corporate R&D Behavior Based on Stimulus and Response Theory. Int J Econ and Manage 3:1000167. doi:10.4172/2162-6359.1000167

Copyright: © 2014 Kai Hu, et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited



There is plenty of research about the influence factors of corporate Research and Development (R&D) behavior, but rarely is the define process of corporate R&D behavior explored. The external inducement of corporate R&D behavior is regarding government innovation policy and variation of market demand as external stimulus to corporate R&D behavior, based on Stimulus and Response Theory. Different enterprises may have different R&D behavior outputs that face the same stimulus input, caused by black-box of enterprise’s internal state, which comprise two aspects of enterprise characteristics and industry characteristics. Then, an integrity and legible model was founded which describes the excitation process of corporate R&D behavior.


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