Devising a Business Model of Amazons 1995-2004 Journey
Mohammed Tawsif Salam*
Lord Ashcroft International Business School, Anglia Ruskin University, United Kingdom
- *Corresponding Author:
- Mohammed Tawsif Salam
Lord Ashcroft International Business School
Anglia Ruskin University, United Kingdom
Tel: +44 1245 493131
E-mail: [email protected]
Received date: January 28, 2016; Accepted date: March 07, 2016; Published date: March 14, 2016
Citation: Salam MT (2016) Devising a Business Model of Amazon’s 1995-2004 Journey. Arabian J Bus Manag Review 6:217.
Copyright: © 2016 Salam MT. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
This work devises a time- specific business model for Amazon.com Inc.Ã¢ÂÂs journey from being an e-commerce start-up to the early stages of its stardom as an online retail giant. For the purpose, constructs are teased out from a case by University of West Australia academic Gary J. Stockport that featured and organised the key events of AmazonÃ¢ÂÂs business between the timeline in question, 1995 and 2004 in this case. The constructs are then looked into with several analysis methods in order to finally generate the intended retrospective business model with the design of business model theorist Alex Osterwalder. The work also maintains a general awareness of AmazonÃ¢ÂÂs present business practices and position in order to facilitate the readers to have comparative strategic thinking.