Entrepreneurial Orientation and Growth: The Moderating Role of National Culture
Dissanayake DM* and Semasinghe DM
Center for Entrepreneurship Research and Development (CERD), Department of Commerce and Financial Management, Faculty of Commerce and Management
Studies, University of Kelaniya, Sri Lanka
- *Corresponding Author:
- Dissanayake DM, Lecturer
Center for Entrepreneurship Research and Development (CERD)
Department of Commerce and Financial Management
Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka
Tel: +94 11 2 903903
E-mail: [email protected]
Received Date: November 09, 2015; Accepted Date: January 20, 2016; Published Date: January 26, 2016
Citation: Dissanayake DM, Semasinghe DM (2016) Entrepreneurial Orientation and Growth: The Moderating Role of National Culture. J Entrepren Organiz Manag 5:168. doi:10.4172/ 2169-026X.1000168
Copyright: © 2016 Dissanayake DM, et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
Complementing to the inferences of previous research, this paper seeks to investigate the moderating impact on the relationship of Entrepreneurial Orientation (EO) and venture growth. This study conducted as a cross sectional survey and utilized the sample frame of the registry of Small Enterprises Development Division, Sri Lanka. 317 entrepreneurs were captured from varied districts of Sri Lanka and the data were collected by means of a structured questionnaire. The assessment of the moderating effects was subjected to multi-group analysis and the moderation effect was observed in the Chi-Square difference test. Findings of the study revealed that, EO acts as a predictor of venture growth suggesting a direct positive relationship. EO-growth relationship is strengthening under a low power distant organization. Uncertainty and ambiguity an entrepreneur faces is also weaken the relationship of EO-growth. Finally, individualism weakens the relationship of EO-growth.