alexa Implicit Associations in Blood-Injection-Injury Phobia: Changes after Exposure to a Disgust-Eliciting Stimulus
ISSN: 2471-2701

Clinical and Experimental Psychology
Open Access

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Research Article

Implicit Associations in Blood-Injection-Injury Phobia: Changes after Exposure to a Disgust-Eliciting Stimulus

Lauren A. Rothstein, Alanna M Covingtonand Michele M Carter*

American University, Department of Psychology, 321 Asbury Bldg, 4400 Massachusetts Avenue NW, Washington, DC 20016, USA

*Corresponding Author:
Carter M
American University, Department of
Psychology, 321 Asbury Bldg
4400 Massachusetts Avenue NW
Washington, DC 20016, USA
Tel: (202) 885-1712
Fax: 202-885-1023
E-mail: [email protected]

Received Date: November 04, 2015; Accepted Date: November 06, 2015; Published Date: November 30, 2015

Citation: Rothstein LA, Covington AM, Carter MM (2015) Implicit Associations in Blood-Injection-Injury Phobia: Changes after Exposure to a Disgust-Eliciting Stimulus.Clin Exp Psychol 1: 105. doi: 10.4172/2471-2701.100105

Copyright: © 2015 Rothstein LA, et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the Original author and source are credited.



Objective: The current study aimed to examine implicit disgust associations between blood injection-injury (BII) phobic and non-phobic individuals. Method: The implicit disgust associations between 30 blood-injection-injury (BII) phobic 30 and non-phobic individuals were evaluated following 30-minute in vivo exposure to a disgust eliciting stimulus (severed deer leg). Participants engaged in an implicit association test (IAT), prior to and following exposure to determine the strength of implicit associations regarding the concept of disgust. Participants also engaged in a behavior approach/avoidance task (BAT) with a vial of blood at the same time points to determine if disgust elicited by the deer leg was generalizable to a BII-specific disgust-elicitor. IAT and BAT assessments were then repeated one week following exposure. Results: A significant change in implicit associations was found from pre-exposure to follow-up. There was also a significant decrease in avoidance to the BAT from pre-exposure to follow-up. Conclusions: BII phobic individuals underwent a cognitive change and lessening of disgust associations.


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