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Journal of Mass Communication & Journalism

ISSN: 2165-7912

Open Access

Analysis of Online Audience Comment on 2016 Subsidy Removal Issue in Nigeria: A Case Study of Premium Times and Sahara Reporters

Abstract

Umar MA

The study analysed online audience comments on the 2016 subsidy removal issue in Nigeria. The analyses of the comments were made to find out the positive comments, negative comments, tones of comments (ethnic, regional, political) and the overriding position. The researcher employed the propositions and guidelines of Critical discourse analysis (CDA) and discursive psychology to analyse the comments, this is because it has suitable proposition that match the desire of the study. The study found that, negative comments had the highest portion of all the comment analysed while positive comments had smaller portion though it has significant number. The analysis found that among the negative comments, even the media that reported the issue was attacked. It was also found that some comments were fragmented in ethnic, political and regional tones. The study recommends that more online vetting of comment should be used by online media to ensure the positive exploitation and use of the platforms by the audience. The study further studies should be conducted to find out the diverse understanding, acceptance and rejection of government policies by Nigerian populace on the online platforms.

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