alexa Strategic Analysis and Strategic Planning for Commercial Banking (An Analysis based a Commercial Bank operating in Sri Lanka)
ISSN: 2162-6359

International Journal of Economics & Management Sciences
Open Access

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Research Article

Strategic Analysis and Strategic Planning for Commercial Banking (An Analysis based a Commercial Bank operating in Sri Lanka)

Navaretnarajah Sanjeepan*

Department of Management, Eastern University, Sri Lanka

*Corresponding Author:
Navaretnarajah Sanjeepan
Department of Management
Faculty of Commerce and Management
Eastern University, Sri Lanka
Tel: +94652240490
E-mail: [email protected]

Received Date: January 28, 2017; Accepted Date: April 02, 2017; Published Date: April 06, 2017

Citation: Sanjeepan N (2017) Strategic Analysis and Strategic Planning for Commercial Banking (An Analysis based a Commercial Bank operating in Sri Lanka). Int J Econ Manag Sci 6: 418. doi: 10.4182/2162-6359.1000418

Copyright: © 2017 Sanjeepan N. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

 

Abstract

This article has been consisted on the basis of an ample interpretation of banking sector strategic planning that, along with the instruments and techniques from which it stems, constitutes the essential condition to operate in competitive markets. The concept of planning is examined in its stages, its importance and the benefits for the banking sector in implementing scheduling. The strategic plan model proposed here for the banking sector is examined in detail through the steps towards implementing a plan leading to business improvement.

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