Wining the Talent War via Effective Employee Engagement: A Case StudyManiam Kaliannan* and Samuel Narh Adjovu
School of Business, University of Nottingham Malaysia
- *Corresponding Author:
- Maniam Kaliannan
School of Business, University of Nottingham
Malaysia Jalan Broga, 43500 Semenyih, Malaysia
E-mail: [email protected]
Received December 24, 2014; Accepted February 02, 2014; Published February 15, 2014
Citation: Kaliannan M, Adjovu SN (2015) Wining the Talent War via Effective Employee Engagement: A Case Study. J Bus Fin Aff 3:132. doi:10.4172/2167- 0234.1000132
Copyright: © 2012 Kaliannan M, et al. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
As the corporate sector entrenches itself among the players of the global economy, more sophisticated strategies and novel business trends are required so as to enhance profitability and lower business costs. It is against this backdrop that the researchers undertook this study to explore possible alternatives of addressing the talent war rather than the orthodox methods. A multinational telecommunication company located in Ghana (Mobile Telecommunication Network, MTN Ghana) was selected as a case, due to its competitiveness and world presence, especially for its dominance in Africa. With substantive review of the literature, five thematic effective engagement variables were discovered: the work environment, supervisor-employee relationship, job satisfaction, HRM Practices, and organization culture. A quantitative approach was adopted as the main tool to gather 137 valid responses from employees of MTN Ghana. Some comprehensive interviews were also conducted to saturate the robustness of the findings. Therefore, the methodological approach to this research outcome could be best described as triangulation. Interestingly, the findings were insightful, intriguing and competitively viable. The role of human capital in the success of every giant firm certainly could not be overemphasized. Obviously, our findings shed amazing light on why the company is beating its industry competitors like Tigo and Vodafone hands down. The company is committed to her employees and the inverse is also true-commitment begets engagement. Though, few gaps were identified, on a whole the talent war is a done deal when the engagement strategies are sound.