alexa Evaluation of an American Legacy Foundation Washington State Department Of Health Media Literacy Pilot Study.
Healthcare

Healthcare

Journal of Health Education Research & Development

Author(s): Austin EW, Pinkleton BE, Hust SJ, Cohen M

Abstract Share this page

Abstract A pretest-posttest quasi-experiment was used to evaluate a pilot test of a media literacy curriculum implemented during summer 2001 in Washington state. As expected, media literacy training reduced youths' beliefs that most peers use tobacco, increased their understanding of advertising techniques, and increased their levels of efficacy regarding the extent to which they would participate in advocacy and prevention activities. Mixed results were found for skepticism, which appeared to suffer from a ceiling effect, and surprising results were found for desirability, also seemingly an artifact of the measures used. The results indicate that media literacy training combining skill development with a motivational component represents a promising avenue for tobacco use prevention efforts. The study also helps establish some reliable outcome measures for media literacy evaluations, but additional testing should continue to pursue the development of a complete battery of reliable and valid indicators. This article was published in Health Commun and referenced in Journal of Health Education Research & Development

Relevant Expert PPTs

Relevant Speaker PPTs

Relevant Topics

Peer Reviewed Journals
 
Make the best use of Scientific Research and information from our 700 + peer reviewed, Open Access Journals
International Conferences 2017-18
 
Meet Inspiring Speakers and Experts at our 3000+ Global Annual Meetings

Contact Us

Agri & Aquaculture Journals

Dr. Krish

[email protected]

1-702-714-7001Extn: 9040

Biochemistry Journals

Datta A

[email protected]

1-702-714-7001Extn: 9037

Business & Management Journals

Ronald

[email protected]

1-702-714-7001Extn: 9042

Chemistry Journals

Gabriel Shaw

[email protected]

1-702-714-7001Extn: 9040

Clinical Journals

Datta A

[email protected]

1-702-714-7001Extn: 9037

Engineering Journals

James Franklin

[email protected]

1-702-714-7001Extn: 9042

Food & Nutrition Journals

Katie Wilson

[email protected]

1-702-714-7001Extn: 9042

General Science

Andrea Jason

[email protected]

1-702-714-7001Extn: 9043

Genetics & Molecular Biology Journals

Anna Melissa

[email protected]

1-702-714-7001Extn: 9006

Immunology & Microbiology Journals

David Gorantl

[email protected]

1-702-714-7001Extn: 9014

Materials Science Journals

Rachle Green

[email protected]

1-702-714-7001Extn: 9039

Nursing & Health Care Journals

Stephanie Skinner

[email protected]

1-702-714-7001Extn: 9039

Medical Journals

Nimmi Anna

[email protected]

1-702-714-7001Extn: 9038

Neuroscience & Psychology Journals

Nathan T

[email protected]

1-702-714-7001Extn: 9041

Pharmaceutical Sciences Journals

Ann Jose

[email protected]

1-702-714-7001Extn: 9007

Social & Political Science Journals

Steve Harry

[email protected]

1-702-714-7001Extn: 9042

 
© 2008- 2017 OMICS International - Open Access Publisher. Best viewed in Mozilla Firefox | Google Chrome | Above IE 7.0 version
adwords