alexa Into the Universe of Technical Images
Social & Political Sciences

Social & Political Sciences

Arts and Social Sciences Journal

Author(s): Flusser V

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This essay is about the universe of technical images, the universe that for the past few decades has been making use of photographs, films, videos, television screens, and computer terminals to take over the task formerly served by linear texts, that is, the task of transmitting information crucial to society and to individuals. It is concerned with a cultural revolution whose scope and implications we are just beginning to suspect. Since human beings depend for their lives more on learned and less on genetic information than do other living things, the structure through which information is carried exerts a decisive influence on our lives. When images supplant texts, we experience, perceive, and value the world and ourselves differently, no longer in a one-dimensional, linear, process- oriented, historical way but rather in a two-dimensional way, as surface, context, scene. And our behavior changes: it is no longer dramatic but embedded in fields of relationships. What is currently happening is a mutation of our experiences, perceptions, values, and modes of behavior, a mutation of our being-in-the-world.

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This article was published in University of Minnesota Press and referenced in Arts and Social Sciences Journal

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