alexa Abstract | Use of New Media in Indian Political Campaigning System
ISSN: 2332-0761

Journal of Political Sciences & Public Affairs
Open Access

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Research Article Open Access

Abstract

From e-mailing and e-commerce to e-governance, internet has brought us all at a single platform leaving the constraints of time and space far behind. The social engagement in socio-politico activities and people’s proactive participation in political agenda is also increased through social media and viral usage of networking. However, our communication process is still in its evolution and in turn its effects can be traced on the socio-economic-political life of the ‘Information Society’. Nonetheless, in a country with cultural complexity and striking inequalities in terms of access and reach, literacy, linguistic and spatial differences, it would be essential to make a study of various aspects involved while discussing the use of social media in political campaigning at a large canvas.

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Author(s): Rahul K

Keywords

New media, Political communication, Social media, Campaigning, Internet Technology, Democracy, Law and Order, Media Communication, Media Politics, Nationality, Political Regime, Political Science, Public Interest, Political Violence, Politics, Public Affairs, Public Awareness, Public Policy, Public Safety, Women Politics, Foreign Policy, Political Economy, Trade Policy, Welfare State

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