Back

Nicole Hudson

Nicole Hudson

Inbound Lead Solutions, USA

Title: Social media and content marketing for lead generation

Biography

Nicole M Hudson is a President for Inbound Lead Solutions which is a Marketing Technology firm focused on Social Media, Content Marketing, SEO & Lead Generation for franchising. She is certified in Hub Spot inbound marketing automation and chairs the Detroit Hub Spot User Group (HUG). Her specialization in social media, franchising and multi-unit location marketing strategies has been recognized by Franchise Update Media Group with a Star Award, a recently published LinkedIn case study on Franchising Search Engine Optimization and Lead Generation. She is a member of the International Franchise Association, sits on the Marketing & Technology Committee, FranTech Taskforce, is a contributor to Franchising.com, Franchising World Magazine, PR University and regular speaker on LinkedIn social selling and lead generation.

Abstract

There are more than 3.5 billion pieces of content shared each week on Facebook alone, and according to Technorati, 15% of bloggers spend ten or more hours each week blogging. With so much content on the web, it’s no wonder why there is such a high demand for content marketing strategists. Content marketing has become one of the most successful assets a business can leverage. Roughly 90% of all sales come from online content mostly because consumers prefer to make informed decisions and almost 70% of the buying decision is currently made online before a future customer speaks to a representative about your brand. Join Nicole Hudson, Founder of Inbound Lead Solutions, a Marketing & Technology firm that specializes in Inbound Marketing for Franchise and Multi-Location Brands as she leads you through setting up the right digital foundation, identifying your buyer person’s, developing a content marketing strategy and building the right social media and distribution plan.