|Advertising is a form of product or service promotion that directly targets an audience bringing attention, awareness, need and company exposure. This promotional tool typically caters toward a large community for wide exposure needing critical assessment of content and media types used to reinforce the message.
The open access journals are peer reviewed scholarly journals of Journal of Hotel & Business Management. The top open access journals are freely available on the public internet domain, allowing any end users to read, download, copy, distribute, prink, search or link to the full texts of the articles. These provide high quality, meticulously reviewed and rapid publication, to cater the insistent need of scientific community. These journals are indexed with all their citations noted. The top open access journals are indexed in SCOPUS, COPERNICUS, CAS, EBSCO and ISI.