The mass media are diversified media technologies which are intended to reach large audience by mass communication but technology varies based on the communication. Electronically information can be transmitted through broadcast media such as, film, television, radio and recorded music. Newspaper, book, pamphlet or comics are physical objects and they come under print media. Under mass media public speaking and event organizing will also come. Internet and mobile mass communication comes under digital media. Internet media provides services of mass media, like email, websites, blogs, and internet based radio and television. Mass media targets very large market like entire population of a country.
Scholarly journal is a peer-reviewed journal in which scholarship relating to a particular academic discipline is published. Scholarly journals serve as forums for the introduction and presentation for scrutiny of new research, and the critique of existing research. Content typically takes the form of articles presenting original research, review articles, and book reviews. The term Scholarly journal applies to scholarly publications in all fields; this article discusses the aspects common to all academic field journals.
Last date updated on July, 2014