Let’s face it, life would be dull if we didn’t explore the world. Tourism Marketing has a crucial role in promoting Travel and Tourism internationally and domestically. Marketing can be expensive; however it can increase the length of stay for the tourists and the amount of money they spend. Through the contributions of government, state and local agencies along with hotel taxes, tourism marketing is attainable. The industry is multifaceted which gives strength to our economy and a tremendous source of jobs for the United States and throughout the World.