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Item numbers are not, however, a new trend. Even in 1950s actors like Nadira and Helen performed some dances, which had cabaret movements to them, which could not be performed otherwise by the ‘decent’ female protagonists. But with the passage of time, the scope and nature of these ‘item numbers’ have undergone a transformation and now mainstream actors are featuring in it catering to the promotion and marketing for the films’ commercial success presenting them in a new format....Read more
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