The term international means worldwide, hence it can be defined as the application of marketing principles to more than one country. It is the exchange of goods and services between different national markets that includes buyers and sellers. The concept of International marketing includes domestic Marketing, foreign Marketing, Comparative Marketing, International Marketing, International Trade Global Marketing. It includes the performance, in more than one nation of business activities that directs the flow of a company's goods and services to consumers or users for a profit.
The open access journals are peer reviewed scholarly journals of international marketing. The top open access journals are freely available on the public internet domain, allowing any end users to read, download, copy, distribute, prink, search or link to the full texts of the articles. These provide high quality, meticulously reviewed and rapid publication, to cater the insistent need of scientific community. These journals are indexed with all their citations noted. The top open access journals are indexed in SCOPUS, COPERNICUS, CAS, EBSCO and ISI.
Last date updated on April, 2024
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