Marketing is the combination of all the activities of a company that are associated with buying and selling a product or service. It includes advertising, selling, delivering products to people. It is a management process through which goods and services move from concept to the customer.
It includes four elements termed as the 4 P's of marketing namely identification that includes selection and development of a product, Determination of its price, Selection of a distribution channel to reach the customer's place and development and implementation of a promotional strategy. It includes the process for creating, communicating, delivering, and exchanging offerings that have value for the customers, clients, partners, and society at large.
Scientific journal is a periodical publication intended to further progress of science, usually by reporting novel research. The publication of the results of research is an essential part of the scientific method. If they are describing experiments or calculations, they must supply enough details that an independent researcher could repeat the experiment or calculation to verify the results. Each such journal article becomes part of the permanent scientific record.
Last date updated on September, 2014