|Social Interaction between the people in different ways like Facebook, Twitter, LinkedIn, Google+, YouTube in which they share their information or different views etc. and it is called social media. Among the above mentioned social networking sites Facebook and Twitter have more users and user activity. Facebook claimed that on an average monthly 955 million users are using Facebook and for Twitter they have an estimated 462 million users. The wide acceptance of these social media environments offers a large and well-defined segment to the savvy marketer. Twitter and facebook users come under social media family but they work differently. Social media is classified into many different forms which include magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking.
The open access journals are peer reviewed scholarly journals of mass communication & journalism. The top open access journals are freely available on the public internet domain, allowing any end users to read, download, copy, distribute, prink, search or link to the full texts of the articles. These provide high quality, meticulously reviewed and rapid publication, to cater the insistent need of scientific community. These journals are indexed with all their citations noted. The top open access journals are indexed in SCOPUS, COPERNICUS, CAS, EBSCO and ISI.