For investigating the change in young elite Japanese athlete’s attitudes during the Youth Olympic Games (YOG) in 2010. Data were collected from individual surveys completed by 57 athletes selected for the Japanese national team. Main result were change in athlete’s awareness of the equal emphasis on sport, culture, and education and athlete understands of anti-doping education. A total of 57 athletes agreed to participate in this study, Twenty-five respondents specified that their main route of entry into their competition sport was family members who played the sport. Thirty-one respondents specified that fun upon winning the game was their primary motivation for continuing to participate in the sport and 42 respondents stated that a good result in the competition was the main types of satisfaction gained from participation.