Financial Accounting

As per available reports about 100 journals, 162 Conferences, 30 workshops are presently dedicated exclusively to financial accounting and about 366282 articles are being published on the current trends in financial accounting. In terms of research annually, USA, India, Japan, Brazil and Canada are some of the leading countries where maximum studies related to financial accounting are being carried out. As reported in “Marketing-Accounting-Finance Interface: The Role of Chief Marketing Officer” article, Financial accounting is the field of accountancy concerned with the preparation of financial statements for decision makers, such as stockholders, suppliers, banks, employees, government agencies, owners, and other stakeholders. Accounting and finance have been recognized to be the two most closely related business areas for both professionals and academics. How financial reporting of accounting items is relevant to market value has been a longstanding topic for accounting researchers. Journal of Accounting & Marketing is an academic journal – hosted by OMICS International – a pioneer in open access publishing–and is listed among the top 10 journals in financial accounting. Each year research scientists have noticed a rise in the number of congresses being held in this field. Accounting is the system; a company uses to measure its financial performance by nothing and classifying all the transactions like sales, purchases, assets, and liabilities in a manner that adheres to certain accepted standard formats. It helps to evaluate a Company’s past performance, present condition, and future prospects. Marketing is the process by which companies determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. Journal of Accounting & Marketing provides a unique platform to researchers and scientist to explore the advanced and latest research developments in the field of financial accounting, thus bridging the gap between researchers and young scientists.