Abstract

Behavioral intervention frameworks have proven effective across various domains, yet their success often hinges on cultural appropriateness. This article critically examines the cultural challenges associated with adapting these frameworks, integrating insights from cultural psychology. We explore how cultural values, norms, and practices impact the implementation and efficacy of behavioral interventions, emphasizing the need for culturally sensitive approaches. This examination highlights the necessity of incorporating cultural considerations into behavioral intervention design to enhance outcomes and address diverse populations effectively.